We brought a consistency across the portfolio and visitor center and revamped their entire line of products.
Launch Strategy, Website design, Social Media, Tagline, Print, Trade
2015 - Present
Brand and Product Language
NewBreed designed and manages the brand site by creating and updating content, awards, and events.
Their whiskey is an old Portuguese tradition of
Single small batch
distillation combined with
legendary Long Island,
NY sweet corn.
We wanted to modernize
and strengthen the o’Oldtymer’s icon.